The case files · Briefs we cracked

Cases,
closed.

A closer look at how we took a brief from first insight to final touchpoint: the thinking, the identity, the system and the rollout.

Case 01The Bridge ClubhouseSource of the Nile Hotel · Jinja, Uganda · 2025A members-only club at the historic Source of the Nile Hotel. We built the brand and the strategy behind what is now a leading destination in Jinja, Uganda.
- Brand
- Naming
- Identity design
- Brand manuals
- Brand analysis
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Case 02Reach Out MbuyaReach Out Mbuya Community Health Initiative · Kampala, Uganda · 2020 – 2021Nearly twenty years of community health work, one new identity. We redesigned the logo across three rounds and wrote the 60-page manual that keeps it consistent.
- Brand refresh
- Logo design
- Brand manual
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Case 03CashYO!ABC Capital Bank · Uganda · 2026A bank-backed digital lender for Ugandans. We wrote the brand foundation, presented three logo directions and drew the final mark: the speed of fintech with the trust of a bank.
- Brand foundation
- Logo design
- Identity
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Case 04SqillpadSqillpad · Kampala, Uganda · 2022An e-learning platform for Uganda's classrooms. We named it, set its strategy and wrote the 60-page manual that carries the identity from the logo to a delivery truck.
- Brand naming
- Identity strategy
- Brand manual
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Case 05Sqillpad Care CentreSqillpad · Uganda · 2025Where Sqillpad tablets are bought and repaired, and where parents and guardians learn the product hands-on. We planned the floor, the flow and every corner of the room.
- Interior design
- Build
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Case 06In the edit suite.The next case file is being cut. Check back soon.

Final chapter · The launch

Let’s
go live.

[email protected]+256 786 205 205 +256 787 662 500Plot 4 Anyirira Close, Muwuliriza Road, Kisugu, Kampala

Cases,closed.

Cases,
closed.